Booth No. 111 / 211

Czech Tourist Authority - CzechTourism is an official tourism authority under the Ministry of Regional Development of the Czech Republic. It promotes the Czech Republic abroad and at home as an attractive tourist destination.

Partners of CzechTourism include representatives of regional institutions, representatives of tourist regions, destination managements, municipalities and the members of business community.

Activities of Czech Tourism are targeted to address the international public and professional community and inform about uniqueness of the Czech Republic. Its aim is to inspire tourists to visit in order to continuously increase the number of visitors. Besides international tourism CzechTourism also supports the development of domestic tourism.

CzechTourism has 19 representative offices in Asia, America and Europe systematically promoting Czech Republic in media and participating in the main travel fairs, exhibitions and other events. CzechTourism organizes press and fam trips for media representatives and tour operators. The partners are provided with the news about Czech Republic, the trends and analysis of tourism.

CzechTourism marketing strategy is to promote the Czech Republic as a Land of Stories, where every place has its own story to offer to the visitors and to let them experience their own unique story.

Czech Republic as so called picturesque heart of Europe has a lot to offer: its capital city of Prague, also called the Mother of Cities, 12 sights inscribed on the UNESCO list of cultural and natural heritage, spa towns and others. CzechTourism is also promoting winter and summer holiday destinations in the four Czech National parks as well as MICE products in the Czech Republic.






风景如画的欧洲之心 -捷克,旅游选择相当丰富:如首都布拉格,其亦被称作“百城之母”,12座被列入联合国教科文组织文化和自然遗产名录的城镇;温泉镇等。捷克旅游局目前还在积极推广4个捷克国家公园的冬和夏度假胜地以及捷克的MICE旅游产品。


Chengdu North Rd. 500
200003 Shanghai

Product Groups

  • Touristic Representations / Tourism Boards