Welcome Chinese Certification is a set of overseas travel service standards approved and released by the China Tourism Academy (CTA). It aims at upgrading the services dedicated to Chinese travellers. By participating in this program, certified members will be qualified to join CTA’s partnership network and so enjoy great benefits in marketing and promotion.
The Certification program also includes the participation of state owned companies like China Central Television (CCTV), the country’s state owned television network, and China Union Pay (CUP), China's sole issuer of credit cards. Promotional activities are being created in order to give visibility to the Certification and its participants.
via Saint Vincent 4
- Hotels/hotel chains