Keynote: Empowering MICE Enterprises

12 May 2017
11:20 - 11:40
Deputy General Manager - Beijing North Star Institute of Convention and Exhibition Industry

Keynote: Empowering MICE Enterprises

MICE service providers are lagging behind in thinking and actions as MICE services move towards Internet-based and clients come up with new demands. As well, traditional MICE service providers also face new players entering the industry. MICE veteran Mr. Tony Xu will explore how to empower MICE service providers.