Keynote: How NTOs and DMOs Effectively Reach Chinese Consumers Online

10 May 2017
15:15 - 15:40
CEO - Dragon Trail Interactive

Keynote: How NTOs and DMOs Effectively Reach Chinese Consumers Online

NTOs and DMOs increasingly rely on digital tools and social media channels to reach Chinese outbound travelers, especially when an increasing number of consumers are coming from second and third tier cities which are harder to reach. Find out the latest trends in digital travel marketing in China, and learn from case studies of new thinking, new tools and new channels that NTOs and DMOs are using to attract Chinese consumers to their destinations.