Programmatic Advertising for Travel: How to Strategize Your Marketing Plan to Deliver Personalized Adverting for Consumers While Cultivating Loyalty?

11 May 2017
10:50 - 11:15
Managing Director of Greater China - Sociomantic Labs

Programmatic Advertising for Travel: How to Strategize Your Marketing Plan to Deliver Personalized Adverting for Consumers While Cultivating Loyalty?

With technological advancements, travelers are speedily going mobile and digital. Sociomantic Labs comes with three case studies to illustrate how advertisers could utilize full-funnel, co-marketing and upper selling to improve sales, CR and user experience.