Partner Destination

your benefits as official itb china partner destination

As appointed ITB China Partner Destination you will have numerous benefits that guarantee a maximum presence of your destination at ITB China. We have gathered all the important information on the benefit types we have included in the package. The Onsite Benefits relate to the venue and the show floor, the Online Benefits relate to all our media like website and social media channels where we not only promote ITB China but also our partners. Additionally we maintain a good relationshsip with the press in order to raise a lot of Press Awareness for the event and our partner.

Onsite Benefits

Exclusive benefit

Your CEO or one of your senior executives may attend the ribbon cutting which marks the official opening of the exhibition on the first day as guest of honor. Furthermore we provide two VIP passes that allow the access to all official VIP events of ITB China.

Opening Dinner

The ITB China Opening Dinner is a highly demanded seated dinner event which takes place one day before the show officially opens. It is held for some 600 distinguished guests in a premium 5 star location in Shanghai. The invitations branded with sponsor logo and the mentioning of the co-host go out to all buyers and exhibitors. The sponsor’s guest of honor can address some welcoming words to our mutual guests. The sponsor can enrich the show program by providing a show act that presents its company or vision. The sponsor may also provide give-aways that will be included in the welcoming kit.

Speaking Slot

ITB China Conference is the leading think-tank of China’s travel industry and a knowledge transmitter that is highly visited by ITB China attendees. You will get a 25 minutes speaking slot in the Conference which gives you possibility to present your company and the newest trends and objectives.


Partner Destination Booth will be receive premier positioning on the show floor next to the entrance, and will be included in the inaugural opening VIP round tour on the opening day.


The Partner Destination Branding includes the sponsor’s logo display on all printed official collaterals, catalogue and backdrops on-onsite. When the visitor enters the building he is in the entrance area where he finds the big sponsor wall and the conference program overview that include the sponsor’s logo prominently.

Partner Destination has a full page advertising in event catalogue. Promotional material included in the official delegate bags distributed to all attendees.

Online Benefits

Website & APP

Present your Sponsoring Logo and Profile on the Website & App



Social Media


Other Sponsoring Destination Perks

Sponsor logo and Sponsor Profile

  • Logo on ITB China Website
  • Logo on ITB China APP

Sponsor-logo and Sponsor-mention

  • All ITB China Buyers Newsletters
  • All ITB China Trade Visitor Newsletters
  • All ITB China Exhibitor Newsletters

Sponsor-logo and Sponsor-mention

  • WeChat
  • Facebook
  • Twitter
  • LinkedIn
  • Weibo


  • All ITB China E-Mail invitations
  • All Admission confirmation mails
  • ITB China email banner

Press Awareness

ITB China holds a strong partnership with media representatives. 

Press Release

We will announce the ITB China Partner Destination with a standalone press release to our global press database as soon as the agreement is signed.

Another news release published through the ITB China official wechat account, content provided by the Partner Destination.


One newsletter distributed to the whole ITB China database announcing and introducing sponsor as Partner Destination.