Create additional business opportunities
at ITB China 2024
and become official partner, host events, highlight your brand
onsite and in trade media or showcase your portfolio on stage.

Partner Destination

Become exclusive Partner Destination of ITB China with numerous benefits and outstanding exposure before and during the exhibition and showcase your destination fully as official co-host of the grand ITB China Opening Dinner with hundreds of senior and top-executive travel industry guests one day prior to the exhibition opening.

Partner Hotel

Become the exclusive Partner Hotel of ITB China and enjoy high media coverage and the opportunity to optimally reach your target group before and during the show.

Partner Airline / Airport

As ITB China Partner Airline or Partner Airport, you will enjoy many exclusive benefits that will ensure maximum exposure to all ITB China attendees, both online and onsite.

Official Partner Packages

ITB China’s official partnerships ensure your brand is in the spotlight across all channels. Choose from a range of high-exposure and customizable partnerships or select one of the custom themed travel partnerships to highlight your destination or company.

Social Events

Create additional networking and business opportunities for yourself during the show days in a relaxed atmosphere by hosting a branded social event together with ITB China.

Conference & Presentation Hub

All eyes on you at the ITB China Conference & Presentation Hub! Engage your target audience with your brand message at on-stage ad placements at the ITB China Conference or present interesting and interactive content during your destination or product showcase on the ITB China Presentation Hub.

Onsite Sponsor

Ensure your brand’s full impact in traffic hotspots such as the Lunch/Coffee Break Area and the Hosted Buyer Lounge, or select exclusive branding options such as Water Sponsor, Wi-Fi Sponsor or Mobile Charging Sponsor to catch every eye onsite.


1. The General Terms of Business for Trade Fairs and Exhibitions organized by MB Exhibitions (Shanghai) Co., Ltd. and Exhibition Terms and Conditions for ITB China 2024 apply. By ordering any sponsoring opportunity mentioned in the official ITB China 2024 sponsoring brochure or official ITB China website, the sponsor confirms having read and agreeing to the General Terms of Business for Trade Fairs and Exhibitions organized by MB Exhibitions (Shanghai) Co., Ltd. and the Exhibition Terms and Conditions for ITB China 2024.
2. Supplements and amendments to the listed sponsoring items are not valid unless made in writing.
3. All onsite advertising rates include production and advertising space rental at the venue. Designs for ads are provided by the sponsor at the sponsor’s expenses.
4. Exact location, dimensions, and quantities of onsite advertisements will be provided upon request.
5. Sponsors need to provide artwork in exact dimensions indicated for each item and submit to the organizer at least one month before the event.
6. For orders of several different sponsorship opportunities that include the same benefit, these benefits do not automatically accumulate with each additional order.
Please refer to the final sponsoring agreement details and clear any questions regarding the number of individual items with the organizer before the event.
7. All prices quoted in USD are excluding VAT and service charge.

Contact our Office in Berlin or China for customized sponsorship & advertising offers:

China Office:

George Giannakoulas

T: +86 21 52666167
E: giannakoulas@messe-berlin-sh.com

Exel Fan

T: +86 21 52993137
E: exel.fan@messe-berlin-sh.com

Jody Li 

T: +86 21 52897819
E: jody.li@messe-berlin-sh.com


Berlin Office:

Christopher Marzahn