Jessie Zhai

Jessie Zhai is a seasoned professional in branding, marketing and content management. She has effectively led teams in managing Ctrip’s brand operations and has successfully cultivated the content platform. In her current role, she oversees Trip.com Group’s global partnerships in the realms of exhibitions and events. With a wealth of experience in live entertainment and event management, she has pioneered numerous successful cross-industry marketing initiatives. Her focus on innovative marketing strategies aims to enhance the brand’s global visibility and drive business growth.