Biography
A highly accomplished marketing professional with 19 years of comprehensive experience across diverse sectors including travel, retail, technology, and FMCG industries. Possessing a proven track record of strategic leadership, this individual excels at developing and executing impactful marketing strategies that navigate the complex global digital ecosystem. Expertise in driving significant and measurable Return on Investment through innovative and data-driven approaches. Adept at fostering strong client relationships and possesses a unique proficiency in empowering Chinese clients to achieve their global business expansion objectives through culturally relevant and effective marketing initiatives. A strategic thinker with a deep understanding of international markets and consumer behavior.