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Keynote: The digitization of B2B marketing in travel
Digital tools, especially WeChat, are increasingly used in reaching and engaging travel trade partners in China. In this presentation, we’ll describe the development of this... Read More
Keynote: How overseas tourism boards get localized in China
We could meet and stimulate the demands of travelers by disseminating the tourist destination of multiple dimensions, with the insights of outbound passengers research, the... Read More
Keynote: How to promote Xi’an’s culture and tourism by new media
As an ancient capital, Xi’an is famous for its rich historical and cultural resources. In recent years, under the guidance of the Xi’an Municipal Party... Read More
Keynote: “Mini Product, Immense Market” – Empowering travel product innovation
As travel destinations and choices continue to expand, demand for travel products and itineraries becomes even more diversified. How to utilize current technological advances, effectively... Read More
Keynote: Hand in hand with Meituan，Built to last together
With the further upgrading of consumption, people’s yearning for a better life is more intense, and the demand for enjoyable consumption erupts. We hope to... Read More
Keynote: Full process aviation experience
Air China airline network, product services. By providing exclusive services for the entry point of full-process travel, customers can improve their comfortable travel experience
Keynote: Hotel’s new retail, reinvent the use of hotel ‘space’
Leverage every inch of space within the hotel, either in the lobby area or in-room to maximize the retail opportunities. Community open hotel design incorporating... Read More