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Welcome back, Israel is waiting for you !
Israel offers a unique and diverse tourism experience, blending ancient history with modern innovation. From the sacred sites of Jerusalem to the vibrant beaches of... Read More
Expedia Group: Shaping the Future of Travel
Join this session – led by Zoe Yang, VP of Data and AI at Expedia Group – for a discussion around how Expedia Group is... Read More
Creative B2B Travel Supply Chain Platform — Empowering a New Outbound Travel Experience
Innovative Supply Chain Solutions Empowering a New Business Travel Experience Data Insights Pain Point Analysis Systematic Solutions for Group Bookings and MICE Demands Upgraded Targeted... Read More
There is no place like Brazil: nature and culture
Brazil is a land of breathtaking landscapes, from the vast Amazon rainforest to the massive Iguaçu Falls and the vibrant city of Rio de Janeiro.... Read More
Opening Dinner
Malaysia Tourism Promotion Board (Tourism Malaysia)
by invitation only
The 2025 ITB China Opening Dinner is a premier business networking event that brings together 700 senior travel industry representatives from around the world and across China, providing all participants with a platform to establish professional and business connections.
Sailing the World: Redefining Cruise Travel for Chinese Travelers
From chasing the Northern Lights to exploring the Amazon rainforest, cruises are no longer limited to Japan or Korea. They’re evolving into immersive, global lifestyle... Read More
Sustainable Travel: A New Paradigm for Tourism from a Global Perspective
This roundtable forum aims to explore new global pathways for sustainable travel, focusing on three key dimensions: “technology empowerment, cultural leadership, and global collaboration.” AI... Read More