Biography
Miguel Gallego is the Head of Marketing & Communication at the European Travel Commission (ETC) in Brussels. He has held key roles in European tourism promotion, including positions at the Spanish Tourist Office and Turismo de Galicia. An experienced lecturer, he has taught at the University of Paris I: Panthéon-Sorbonne. Miguel holds a Master’s in Tourism Planning and Direction, a postgraduate degree in Local Development Planning, a Diploma in Tourism, and a Higher Technician degree in Business Administration and Marketing. His expertise bridges strategic communication and sustainable tourism development, making him a prominent figure in European destination branding.
All session by Miguel Gallego
Welcome Speech
14:00-14:10